BAS in Applied Management Courses
Two-year Class Schedule
The following are the courses for the BAS in Applied Management educational plan. Courses are five (5) credits each, for a total of 90 credits to complete the program.
BASAM 301 Foundations of Management
This management course serves as the core and foundation for the BAS in Applied Management program. The course stresses good management practices and higher-level decision. This is done by ensuring current changes in industry and technology are applied to problem solving and innovative sources for the growth and survival of an organization.
BASAM 305 Social Media in Business
With the growth of the Internet and the popularity of social media among consumers, companies now communicate with their target markets in challenging new ways within the digital world. The primary focus of this course is to understand how marketing activities can be implemented online and via social media to reach target customers and strategic objectives.
CMST 310 Organizational Communication
This course provides an introduction to the communication dynamics of an organization, including the major theories of organizational communication, identifying and defining primary concepts, and applying them to discussions of real-world situations.
PSYC 315 Organizational Behavior
This course focuses on managing relationships in organizations. Students gain practical experience in managing teams, resolving conflict, and building professional and effective relationships. Special emphasis is placed on managing difficult behavioral human situations, whether among employees within the organization or with external stakeholders.
BASAM 325 Business Principles
This course provides a study of various facets of business, from economic systems to forms of business and considerations for running a business. Financial topics are introduced, including accounting, money and banking, and securities markets.
BASAM 330 Accounting Principles for Managers
This course covers a wide range of accounting principles, including analyzing balance sheets, income statements, cash flow statements, financial analysis, and budgetary control systems. Students also will gain skills in reporting, planning, coordinating, and monitoring the performance of an organization.
BASAM 320 Business Research Applications
This hands-on course explores the implementation and application of the business research results in order for managers to make informed and relevant decisions. Ethical standards and research bias also will be examined. This course will heavily use case methods, whereby students apply their knowledge to practical situations.
BASAM 335 Legal Issues in Management
This course explores the state and federal laws that affect management behavior and organizational practices, including contracts, business organizations, employment law, product liability, safety issues, and environmental regulations. Each student develops a portfolio/notebook of topics related to his/her career choice.
BASAM 340 Marketing for Managers
The course demonstrates how to identify and satisfy customers’ needs and wants. Students are introduced to key aspects of marketing, such as market research, target market planning and segmentation, international marketing, and the development of general marketing goals and strategies with a view toward quality societal standards. Students develop a comprehensive marketing plan.
BASAM 400 Human Resource Management
This course presents the fundamental principles and techniques of personnel management and examines the management of human resources from the point of view of the personnel officer, the operational manager, and the employee. Students examine the responsibilities of organizational leadership for incorporating human resource issues into strategic planning and initiatives.
ECON 405 Managerial and Global Economics
This course reviews basic issues in microeconomics, macroeconomics, and global economics. Topics include allocation of resources, economic systems, economic institutions and incentives, market structures and prices, and productivity. Also included are issues related to the global marketplace, aggregate supply and demand, and governmental policy towards business.
BASAM 410 Project Management
Project management is a critical management skill. As such, this course prepares students for managing projects big and small. Topics and applications include project selection, planning, negotiation, budgeting, scheduling, resource allocation, project control, project auditing, and project termination.
BASAM 415 Financial Management
This course shows managers how to interface with accounting and finance departments, facilitating an understanding of how to meet financial objectives, utilizing financial decision making. It also describes financial tools and techniques which can be used to help firms maximize value, by improving decisions relating to capital budgeting, capital structure, and working capital management.
PHIL 420 Ethics in Management
This course enables students to examine the role of ethics and social responsibility in the management of public and private sectors of organizations and businesses. An emphasis on contemporary trends and corporate responsibilities with respect to ethical, legal, economic, regulatory conditions, and the needs of stakeholders in the global marketplace are included. Case studies are used to explore real-world ethical and social responsibility situations.
BASAM 425 Operations and Logistics
This course reviews the physical movement and storage of goods, such as raw materials, semi-finished and finished goods, and associated managerial activities that are important for effective control. Close attention is paid to managerial concepts and responsibilities such as transportation, inventory, warehousing, packaging, materials handling, network design, and customer service. This course also covers the importance of interrelationships between logistics and production, marketing, financial management, and quality control.
ENVS 430 Sustainability & Environmental Practices
Investigate how environmental problems have arisen due to human activities and their impact on corporate practices. Regulations and permits will be reviewed from the perspective of local planning departments. Changes to the environment by using resources at rates that exceed the system’s ability to replenish them will also be covered. This course will have a one credit lab component.
BASAM 440 Capstone: Strategic Management & Policy
This capstone course focuses on the key aspects that must be addressed for sustained organizational success, effective problem-solving, and the capture of opportunities from the perspective of the general manager or entrepreneur. Students are graded on the basis of the quality of documented learning acquired through hands-on, new, and/or managerial experiences in an actual work setting. The course-related outcomes are designed and agreed upon by the student, the organization providing the internship, the faculty member teaching this course, and the BASAM program director. Topics also include financial analysis, decision-making, communications, as well as the leadership required to affect and sustain positive organizational change. Complex case studies of both commercial and non-profit entities will be used to immerse the students in the integrated complexities that general managers face.
BASAM 450 Applied Management Internship
This course is designed to provide students with major-related, supervised, and evaluated practical training work experiences which may be paid or voluntary. Students are graded on the basis of the quality of documented learning acquired through hands-on, new experiences in an actual work setting. The course-related outcomes are designed and agreed upon by the student, the organization providing the internship, the faculty member teaching this course, and the BASAM program director.